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If you are a child of the 80s or 90s, the name MAMBO will most likely remind you of fun, crazy artwork from Australia's most irreverent and outspoken brands.
Established in 1984 by Dare Jennings and Andrew Rich, the MAMBO label began as a small backyard business, screenprinting T-shirts for a very small surf wear niche market.
The mix of surf culture, art and music influences resonated with the Australian youth of the era, who loved the notoriety and controversy the designs that became characteristic of MAMBO aroused in what was conservative middle class Australia.
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With a controversial history, Mambo's idiosyncratic Aussie sense of humour and perverse national pride has presented their artists, illustrators and graphic designers to, over the years, present ground-breaking ideas, subversive politics and off the wall larrikinisms; making the brand one of Australia's most memorable.
From iconic graphic t-shirts, who can forget the infamous 'Farting Dog' by Richard Allan (1987), a brilliant yet simple artwork that's been tweaked in many ways over the years. This dog has been seen humping a leg, and has had its fart lit in another form of the work.
To Hawaiian shirt prints such as the 'Australian Jesus' print collections by rock star Reg Mombassa, which tackled racism, jingoism and commercialism; even poking fun at the very subculture MAMBO supposedly targeted their brand towards.
Image Credit: Museum of Applied Arts and Sciences
And of course the vast array of poster artwork which revealed that beneath the humour and amusing parodies, lies incisive insight, sympathy and expressions of serious social concern.
Kangarude by Matthew Martin (1998) a clever artisitc pun which was a big seller in the kids wear range throughout the late 90s and early 2000s. Image courtesy of National Gallery of Victoria
Now, here at MOJO downunder, we are bringing to you a fantastic collaboration between 100%MAMBO artists and underwear engineers. The Audacious Australiana range of trunks and briefs includes a collection of illustrations by 100% real artists for the now 100%MAMBO brand.
SEE THE FULL RANGE HERE
And making way for a new 100%MAMBO collection release we are offering an amazing deal NOW!
FOR A LIMITED TIME
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